The TOMS story -- Find your story -- Face your fears -- Be resourceful without resources -- Keep it simple -- Build trust -- Giving is good business -- The final step.

Known as the founder of TOMS Shoes and as a contestant on The Amazing Race, Mycoskie uses his experience with TOMS, as well as interviews with leaders of non-profits and corporations, to convey valuable lessons about entrepreneurship, transparency of leadership, and living by one's values.