written, produced and directed by Susan Teskey ; edited by Tania White

Ann-Marie MacDonald, narrator.

All about how marketers not only survived the so called Panic on Madison Avenue, but rang in a gilded age of advertising. Digital media, the Internet and cable TV have handed marketers incredibly powerful new keys to our hearts and minds, and wallets. The TV ad may be on the wane, but marketing is stronger than ever. It's a bizarre new world of persuasion. Ads just don't feel like ads anymore and "under the radar" is the buzz term du jour.

DVD